What Is Google Ads Remarketing?

What Is Google Ads Remarketing?

Have you heard of Google Ads Remarketing? There are indeed a number of things you can do to drive traffic to your website, however every user is different and it can be difficult to customize your landing pages to make the conversion better. So how can you target...
3 Social Media Advertising Channels For Business

3 Social Media Advertising Channels For Business

Social media has engulfed our lives, particularly in 2020 with people spending more time online. Facebook has become a way of checking whether relatives are healthy after a major disaster and people use Twitter as their regular news source. This opens up prime...
What Is Content Marketing?

What Is Content Marketing?

Useful content should be at the heart of your digital marketing strategy. By creating compelling, meaningful content that speaks to the interests of your readers, you’re building confidence and trust with your audience. Research shows that the more content your...
What is Paid Search?

What is Paid Search?

You may have heard about paid search advertisements, and you may even have encountered these ads while looking for various subjects like on search engine such as Google. Paid search ads appear on the results page of a search engine and help to attract traffic back to...
6 Benefits Of Building An Email List

6 Benefits Of Building An Email List

Building an email list is a key aspect of online marketing. However most entrepreneurs fail to recognize the value of including an email list subscription to their websites. This is because many business owners are not privy to the advantages of building an email...