Most companies see social media marketing as just another tactic along with their other traditional advertising methods. But if you know that social media users around the world have reached 2.34 billion and are expected to grow to 2.95 billion by 2020, you would...

WordPress or Squarespace? Let me make your decision easy: choose WordPress, always choose WordPress. Both platforms allow you to build your website, however, they are incredibly different. More than 27% of websites on the internet are WordPress, whereas on 1.2 million...

Easily the most popular website builder in the world is WordPress, however it’s not the only one. Wix is another that offers site owners without the technical savvy an easy to use, drop and drag page builder. While both Wix and Wordpress provide the tools to create...

Did you know that Facebook is constantly changing their algorithms to favour personal posts on social media over business posts?  In 2018, video was the undisputed KING of content and while many different variations of video emerged throughout last year (ephemeral,...

There are a lot of variables with trying to bump your website up the ranks in Google, Yahoo and Bing, there is no quick fix. However there are some things you can do that are simple and quick that will improve your website being found in search results.Make sure your...

Discerning whether your product or service is more suited to the Search Network or the Display Network is vitally important because ou may not need both. The Google Search Network and Search Partners are vastly different than the Google Display Network (GDN) and...

Research showing, that in recent years, Facebook's user engagement with brands fell by 20%. You can't afford not to micromanage & specialize your content to stay relevant on the world’s biggest social media network! Here are our Top Ten Hacks To Improve Traffic...

Maintaining an online brand during the era of misinformation and fake news, can sometimes seem daunting and confusing. Even Google can find it difficult to differentiate credible sites from low quality ones at times. Fortunately, Google experts have discovered a...

What is voice optimisation, and why is it critical in SEO campaigns going forward? Voice search is increasingly becoming a game changer in the SEO and web optimisation industry. If you would like to optimise your website for mobile searches, which is a demographic...

Getting on the first page of Google is a massive boost to traffic to your site.But how do you get up on that first page? The difficulty of getting on the first page is very much dependant on what you’re trying to get ranked for. The saturation of the target search is...