Want more Instagram leads and customers? Have you considered Instagram Stories ads?
Instagram Stories is Instagram’s fastest-growing ad placement in both regular user interactions and ad inventory creation. There’s a lot of organic material in the Instagram Articles, but not as many ads. Thus, for the first time in a while, there is some ad inventory available that has not yet reached a fever pitch.
You prefer to see lower cost on story advertising, and when done right, story ads often perform much better than feed ads. The positioning has a double advantage: there is more inventory than demand, and the inventory works very well.
In 2019, Instagram beta-tested reveals more than one back-to-back commercial, which is an indication that they want to free up more inventory for this placement. Ads don’t play back every time, and most people don’t notice more than one ad at a time. This speaks well of experience; it doesn’t sound unnecessarily intrusive to users.
What’s the difference between Instagram Posts and Instagram Stories?
Posting via news feed would make it easier for all your friends to see, appreciate, and leave a comment on your post for more public engagement. Posting through stories, on the other hand, would allow you to have more of a chance to make it more creative than the regular posts.
Instagram Stories offer a range of filters and stickers, and adding them can make your stories more cute and attractive. You can also add emojis and text with different fonts to the top of the frame.
Boost Brand Awareness
As you know, the user stories you follow appear at the top of your feed with a colorful ring to signify that a new story has been written.
Your fans will also be alerted when you have published a new Article, making them harder to skip than the usual Instagram message.
And don’t restrict yourself to just one story a day.
Stories have a key role to play in the world of social media marketing, and particularly in the world of Instagram, because of the nature of this feature to showcase your company.
First of all, of all the social networks, Instagram is where people participate the most so you’re getting a free prime-time channel to do whatever you want.
With Instagram Posts, you can connect directly with your audience to better understand their needs.
Try asking your followers questions to get them interested in your story, and let them share their interest.
Growing your Instagram to follow essentially means growing your pool of opportunities and leads that are one step closer to converting.
And if your stories last 24 hours, the benefit is that not just those who follow you will be able to see them.
That means that Instagram stories are discoverable, and people who don’t follow you can see your posts, too.
Reuse Your Blog Content
Repurposing content will maximize the strength of your videos or blog posts and create a cohesive plan in your digital presence.
This will increase your brand image and inspire your audience to convert by increasing your chances of being heard and remembered.
Need Some Help With Your Instagram Stories?
Instagram stories are a useful tool for any business owner looking to improve their reach and generate some leads. However, this can be tricky and hard to get right. Why not let the experts handle it? Get in touch with the DNHQ team today!